PRO TIP: After creating an account, you’ll be asked to confirm your account.
If you already have a personal account, you can convert it into a business account, but some may find it easier to just start fresh and keep the personal page for your DIYs and party ideas.īusiness accounts come with more features than a personal account, like Pinterest Analytics, and is overall better for marketing. Start by making a Pinterest business account, of course. As one of the fastest growing social media platforms out there, your private practice needs to integrate Pinterest into its marketing strategy. Meaning an entirely new network of individuals will see your pin as well. When someone pins one of your posts, it’s then shared with their friends and followers. The life of a pin is one week – Pretty amazing when compared to a 24-minute tweet or 90-minute Facebook post lifespan.Each pin can drive up to 2 page visits and 6 page views.A pin is 100 times more spreadable than your average tweet.Anything you or your practice pins should link back to a blog post or page on your website. And it’s one of the biggest drivers of traffic, second only to Facebook. Still not convinced? Here are 3 reasons why your private practice needs to be on Pinterest, plus a chat with private practitioners who utilize the platform. Psst … Don’t know who your ideal client is? Take our quiz to find out. If these stats align with your private practice’s ideal client demographic, then your practice should definitely be utilizing Pinterest in its’ marketing strategy. Let’s take a look at some Pinterest statistics that actually matter to your private practice. And the potential to use it to market your private practice is HUGE. Think Pinterest is only about recipes, DIYs and fashion trends? Think again.Īside from home decor ideas and hairstyle how-tos, there is an abundance of information on Pinterest.
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